I’m an award-winning Creative Director, with over 20 years of experience working in advertising. I’ve worked at some of the UK’s top advertising agencies such as FCB Inferno, The&Partnership and McCann.

Throughout my career, I’ve worked with a whole host of brands and budgets. From tea bags, to transatlantic airlines, to charity clients. As the industry has evolved and the media executions have too, I’ve embraced the new opportunities this gives to creatives, allowing me to communicate an idea in so many different places.

D&AD, Campaign Big, Creative Circle, Creativepool and The Drum are some of the places that my work has either won or been nominated for awards. I’ve also instigated social change through my campaigns. My work for the charity Refuge, featured on breakfast television. Igniting discussion and demanding change around domestic violence and its impact on children. During COVID-19 lockdowns, I proactively wrote and directed a film for Alzheimer’s Society, to help highlight and attract support for families struggling with a relative with dementia.

As I have worked as both an art director and a copywriter over the years, the knowledge of both disciplines has allowed me a greater understanding of the right tone of voice, or visual treatment that a specific project requires. As a freelance CD, I’ve had opportunities to take charge of projects and see them through, from start to finish. Some of my passions include writing poetry and drawing. A few of my poems you will hear in my work. I'm also an entrepreneur and have some great business ideas in the making.