I mostly focus on travel and remote working/digital nomad focused brands, based on my experience travelling the world and working remotely since 2019. I work with household-name brands as well as start-ups to produce engaging content that drives clicks and conversions.

That includes: SEO-driven blog posts, editorial articles, branded content, landing pages, etc.

Previous clients include Diageo, Porsche, Huawei, Adidas, Westfield Shopping Centre. Editorial clients include The Guardian, Evening Standard, Fodor's Travel, ELLE Magazine, British Airways' High Life, VICE UK, Grazia, Culture Trip, Yahoo!, HuffPost and more.

I also offer content strategy: figuring out how to attract your audience, what to say and how to do it through content marketing.

I created bespoke branded content from concept through to delivery for a variety of clients including Huawei, Diageo, adidas, Porsche, Westfield London, AirEuropa, Lionsgate, TfL, Stylist Group, Bacardi and Pernod Ricard.

Worked to hit and exceed KPIs for impressions, reach, click through and purchase.

Produced editorial/advertorial articles, event copy, newsletters, social content (Instagram, Facebook, Twitter), post campaign analysis and reviews.

Used A/B testing and worked closely with Marketing Acquisitions stakeholders to push content to an audience of 1.4 million on Facebook and 830,000 on Instagram.

Responsible for writing weekly Secret London newsletter, read by 65,000 people.

Also produced editorial content while liaising with our other 13 active cities to cross-post content.

Generated content ideas and identified gaps in existing content on News, Style and Travel verticals.

Researched, sourced and produced exclusive content to Yahoo!

Worked closely with social team to monitor and report on performance of content produced.

Produced daily Instagram posts/stories for Yahoo! News, Yahoo! Style and Yahoo! Travel.

Sourced images for web and social platforms.

Supported editors with contents on Yahoo! UK Homepage.