As a freelancer, I provided comprehensive creative direction and design solutions for Magenta TV by Telekom, a versatile TV product on TV, web, and app platforms. My work included designing intuitive product interfaces, setting up detailed accessibility checklists, and implementing these requirements to ensure an inclusive user experience. Additionally, I applied Telekom's new corporate identity to the latest product versions, providing a consistent and professional look across all platforms.

I developed comprehensive branding solutions for symsights, a digital health start-up focused on cancer patient monitoring. This included creating a cohesive brand identity and detailed branding guidelines to ensure consistency across all touchpoints. My work emphasised a compassionate and professional image, reflecting symsights' dedication to improving the lives of cancer patients through innovative monitoring solutions.